I notice that Irish Rail are advertising a €10 day return fare from Cork to Kerry now.
Unfortunately, the only advertising seems to be in Kent Station. Also, I wasn't close enough to the poster to see what restriction (days, departure times) applied.
It might be useful if they paid for a few posters at bus stops or the like.
I don't know if it applies in reverse. I guess there's more day returns taken to Cork than from Cork, except maybe on weekends.
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